last_updated: Sep 2, 2026
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summary
We're the #1 AI CRM—where humans with agents drive customer success together with AI, data, and Customer 360 apps on one platform. Privacy Statement: http://www.salesforce.com/company/privacy/
Salesforce
industry
Software Development
based_in
United States
headquarter_location
415 Mission St, San Francisco, California 94105, UScompany_size
10001-
company_details_company_type
company_details_company_type_public_company
company_details_specialties
Enterprise Cloud Computing, Customer Relationship Management
founded
unknown
competitors
#1
Microsoft Dynamics 365 is a suite of business applications that helps organizations manage their operations, customer relationships, and sales.
#2
HubSpot offers a full platform of marketing, sales, customer service, and CRM software, helping businesses grow.
#3
Zoho CRM helps businesses manage sales, marketing, and customer support in one system, offering a comprehensive suite of business applications.
#4
Oracle offers a wide range of cloud applications, platform services, and engineered systems, including comprehensive CRM solutions for businesses.
#5
SAP provides enterprise software to manage business operations and customer relations, including robust CRM solutions.
highlight_milestone_achievements
achievement
Acquisition of Slack
details
Salesforce acquired Slack, a leading communication platform, to enhance collaboration and create a more connected CRM experience.
time
2020
source
https://ascendix.com/blog/top-salesforce-acquisitions/
achievement
Acquisition of Tableau
details
Acquired Tableau, a top data visualization and analytics platform, to bolster its data analytics capabilities and provide deeper insights to customers.
time
2019
source
https://ascendix.com/blog/top-salesforce-acquisitions/
achievement
Acquisition of MuleSoft
details
Acquired MuleSoft, an integration platform, to enable customers to connect various applications, data, and devices, creating a more unified view of the customer.
time
2018
source
https://ascendix.com/blog/top-salesforce-acquisitions/
achievement
Launch of Agentforce
details
Launched Agentforce, an AI-powered platform designed to unify apps, data, and agents to transform sales, service, marketing, and IT.
time
2024
source
https://www.investing.com/news/swot-analysis/salesforces-swot-analysis-aidriven-growth-propels-stock-amid-integration-challenges-93CH-4278472
achievement
Acquisition of Informatica
details
Acquired Informatica, a leader in AI-powered enterprise cloud data management, to strengthen its data and AI stack, enabling more trusted and scalable AI.
time
2025
source
https://ascendix.com/blog/top-salesforce-acquisitions/
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